The Changes In The Search Engine Results Are Normal Fluctuations - Google

I am still seeing massive chatter around Google's search results changing both in terms of Webmaster Tools showing changes in rankings, in terms of webmasters noticing huge swings in their Google referrals and webmasters noticing ranking changes in the search results.

I covered it on March 25th and on March 20th and the automated tracking tools also confirm what the chatter is showing - but we are all blind. Well - maybe.

Honestly, I would cover it again, as the chatter in the industry is as high as ever but Google's John Mueller said this morning in a Google+ hangout at the 40 second mark that these are just "normal fluctuations" and that they actually did "look at this internally." They did, I know they looked into the reports here and on other sites.

John said:

We did take a look at this internally a bit because people have been writing about it… But from our point of view these are just changes as normal. Normal fluctuations that always happen as we kind of update our search algorithms and update our search data. It is not something specific that we would point out.

Source: seroundtable; Google+

MarkComm Pitch is an Inbound Marketing Agency that provides Search Engine Marketing, Pay Per Click, Social Media Marketing, Content Marketing and Web Development services for SMALL BUSINESSES. Contact US at info@markcommpitch.com

2015 SEO ON Page Tips

Some SEO On page tips needs to be remember in 2015

1. First of all finalized the domain you need for business. Make sure to use keyword rich domain but not fully optimized.

For eg. If your business is about SEO Services then don’t use fully keyword optimized domain

Like :- SEOServicesinIndia.com or SEOServicesinDelhi.in
Google is strictly against it.

2. After choosing the Domain design SEO Friendly website with different pages for keyword.
Create descriptive and Short URL for inner pages. For eg. If you are creating page for Freelance SEO Services URL must be like abc.com/(your keyword using hyphen).html

3. Start optimizing the services/keywords which needs to be target.
It can be categorized in two ways:-

• Global Keywords
• Local Keywords

GLOBAL KEYWORDS – These keywords are targeted by globally. For eg. SEO Services, SEO Companies

LOCAL KEYWORDS – These keywords are targeted in cities, particular country. For eg. SEO Services in India, SEO Company Delhi

4. After selecting the targeted keywords write professional meta data (Title and Description) for all pages.
Keyword tag is not necessary nowadays.

5. Star uploading plagiarism free content on each pages.

Keyword Density must be 3% on each page.

6. Proper use of Heading tags (H1, H2, H3)

Make sure to use your main keyword in H1 TAG. For eg. <H1>SEO Services India</H1>

7. ALT Tag is also important. Put your keywords in alt tag. Google doesn’t search by Image. So, use text inside the image using ALT TAG.

8. Make sure your website must be open using www or non www not with both.
For eg. WWW.ABC.COM or ABC.COM not with both URL
This is called canonical issue.

9. After uploading content on each pages with unique meta data and all other ON page activities submit your URL to Google webmaster.

It will help to cache and index fast in GOOGLE.

Source: freelanceseoguru

MarkComm Pitch is an Inbound Marketing Agency that provides Search Engine Marketing, Pay Per Click, Social Media Marketing, Content Marketing and Web Development services for SMALL BUSINESSES. Contact US at info@markcommpitch.com